Talking about the effect of scent diffuser smell on brand establishment

January 13, 2021

Talking about the effect of Scent Diffuser smell on brand establishment

There was once a song: I miss your smile, miss your coat, miss your white socks and the smell of your body... miss your kiss and the faint smell of tobacco in your
hands...". Xin Xiaoqi’s "Taste" is in When describing the relationship between men and women, it gave us a deep answer: smell can help store memories. Kang Meitai will introduce to you today "Talking about the effect of space Aroma Diffuser scent on brand building".

Rachel Hertz, a psychologist at Brown University in the United States, conducted such an experiment. The staff provided the subjects with three kinds of clues—images, sounds, and smells, and then asked them to recall the past accordingly. Experiments show that memories caused by smell are more emotional.

In the current various digital advertisements, we can also see a lot of the rendering of fragrance to our own brand. Using spatial fragrance to carry out fragrance marketing is a very important means for physical stores to product marketing! In the application process of fragrance equipment series products, Combat, combined with years of fragrance marketing planning and execution experience, hopes to share with more fragrance marketing partners: the effect of spatial fragrance smell on brand building.

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